Purcho is a UK-based e-commerce supplier specialising in professional cleaning products, hygiene essentials and commercial cleaning supplies. Its WooCommerce website offers a wide range of products for businesses and organisations across different industries.
We partnered with Purcho to improve its organic search visibility, strengthen its e-commerce SEO structure and create targeted landing pages to reach relevant customers across the UK.
Purcho needed to improve its organic visibility and strengthen its website structure to target a wider range of industry-specific cleaning supply searches. Several important collection pages based on industry requirements and product bundles were missing, limiting opportunities to target relevant commercial search queries.
We implemented a comprehensive e-commerce SEO strategy covering on-page, technical and off-page optimisation across the website. We also created new industry-specific landing pages and product bundle collection pages to expand keyword coverage, improve website navigation and target more relevant search queries. Alongside this, we managed website content optimisation, blog writing and link building to strengthen organic visibility.
